Microsoft Office Tutorials and References
In Depth Information
Advice for Building Persuasive Presentations
drowsiness. They can be a distraction. The audience skims the bullets
when it should be attending to your voice and the argument you’re
making. When you’re tempted to use a bulleted list, consider using a
table, chart, or diagram instead. Figure 1-5 demonstrates how a bulleted
list can be presented instead in a table, chart, or diagram.
Take control from the start. Spend the first minute introducing
yourself to the audience without running PowerPoint (or, if you do
run PowerPoint, put a simple slide with your company name or logo
on-screen). Make eye contact with the audience. This way, you
establish your credibility. You give the audience a chance to get to
know you.
Make clear what you’re about. In the early going, state very clearly
what your presentation is about and what you intend to prove with
your presentation. In other words, state the conclusion at the beginning
as well as the end. This way, your audience knows exactly what you’re
driving at and can judge your presentation according to how well you
build your case.
Book IV
Chapter 1
Figure 1-5:
in a table
(top), chart
and diagram
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