Microsoft Office Tutorials and References
In Depth Information
Vanilla: Office Live Basics
If you’re trying to decide whether or not Office Live is a viable alternative for
your business, start with Basics. The question here is not why you would use
Office Live but rather, why you wouldn’t use it? The Office Live Basics
subscription is free — as in nothing — as in, “You don’t have to pay a dime for it!”
Just in case you didn’t hear me the first time: Office Live Basics won’t cost
you a thing.
So what do you get with a free Basics account? Enough to start a business —
or to embellish an existing one. Among the features you’ll start to drool over
A domain name: A Web site needs a name, something along the lines of
www.mycoolwebsite.com. Microsoft gives you the domain of your
choosing at no cost — and pays the yearly registration as long as you
continue to host it with Microsoft.
If you don’t already have a Web site, run — don’t walk — to Office Live
and register one immediately. Most of the good Web-site names have
already been reserved by other businesses and individuals. The longer
you wait, the harder it will be to get a good Web-site name!
Web hosting: After you decide a name for your Web site, you need
someone to host it for you so the rest of the world can see it. Microsoft does
that for you as well — free of charge.
Web site design: Having a Web site is a three-pronged attack: You need
to find and register a name, have someone host it for you, and then work
on the actual Web-site design. Office Live Basics comes with templated
designs you can choose. Once you decide on a design, you can go back
and add a graphic or two, as well as a few words about yourself.
Don’t worry if this entire process seems way too complicated. Microsoft
holds your hand as you try to come up with Web site names; in fact, if
you find that all cool names you had in mind are already in use by
someone else, Microsoft even suggests a few names. Once you choose the
name, it’s automatically up and running. Your only task at that point is to
start fiddling with the content. (And, if you scurry over to Chapter 5, you
find the precise details of how to create a killer Web site.)
Site reports: The whole purpose of having a Web site is to attract
visitors to it. Office Live gives you a variety of site reports that allows you to
track the number of visitors to your Web site on a daily, weekly, or
monthly basis. You can also determine which search engines and
keywords are driving traffic to your Web site.
Office Live adManager: adManager is an online tool that helps you set
up pay-per-click ads on Windows Live Search.