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In Depth Information
Chapter 8: Creating a Better Selling Experience
Creating a Better Selling
We have our newly branded site, and we can take a basic form of payment! In this
chapter, let's look at creating a better selling experience for our customers.
In this chapter, you will learn:
How to add a shopping cart
How to add search features
How to auto-create user accounts
How to include images on our product listings
How to provide discounts to customers based on their role
How to enable coupons so customers can get discounts
How to provide discounts on bulk purchases
More about some of the other e-Commerce options and product types
Making Things Easier
Although Doug's store is relatively simple for his customers to use, it is missing three
key features that would make their time on the website easier, these are:
An overview of the shopping cart
Search features
Ability to auto-create user accounts
At the moment, without a search feature the only way for users to find products is by
manually browsing through the website and stumbling across a product they like.
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